Manages the development of a strategic account plan for the demand
generators in the market.
Manages all properties reactive and proactive sales efforts.
Provides customer intelligence in evaluating the market and
economic trends that may lead to changes in sales strategy to
meet or exceed customer expectations.
Reviews the Strategic Alignment Review (STAR) report,
competitive shopping reports, and uses other resources to
maintain an awareness of the hotelís market position.
Researches competitor's sales team strategies to identify ways
to grow occupancy and RevPAR and increase market share.
Attends sales strategy meetings to provide input weekly and
provides an overall sales strategy.
Suggests innovative marketing ideas and develop deployment
strategies to continue to grow market share.
Evaluates and supports participation and account deployment
with Area Sales and Group Sales within the Sales Office.
Serves as the sales contact for the General Managers, property
leadership teams, Group Sales, and Area Sales leaders.
Serves as the sales contact for customers, serves as the
Serves as hotel authority on sales processes and sales
Participates in sales calls with members of the Sales and
Marketing team to acquire new business and/or close on
Identifies public relations opportunities and coordinates
activities to augment the overall marketing communication
Executes and supports the operational aspects of business
booked (e.g., generating proposal, writing contract, customer
Implements a seamless turnover from sales to operations and
back to sales while consistently delivering high levels of
Monitors the effective resolution of guest issues that arise
as a result of the sales process by creating mechanisms to
channel concerns to property leadership and/or other
Implements the brandís service strategy and applicable brand
initiatives in all aspects of the sales process and focuses on
building long-term, value-based customer relationships that
enable achievement of the hotelís sales objectives.
Performs other duties, as assigned, to meet business needs.
Maintains the RFP process for the brands, building business
cases, and responding to bids.
Maintains knowledge of the market, competition, and customers
by attending networking events, developing and maintaining
good relationships with the local community leaders and
Excellent communication and customer service skills
Must be an effective problem solver
Good understanding of hotel operations, and how each
department interfaces with the others and how that impacts or
influences the Sales Department
Great organizational skills
Proven ability to exceed performance targets while maintaining
Strong time management skills, organizational skills
Goal-oriented, with a drive to meet goals set with GMs and
Must enjoy working with other departments within the hotels to
provide quality service to customers and cultivate positive
Must possess excellent communication skills, both written and
verbal, with a polished presence
The ability to maintain a positive attitude and high level of
energy and enthusiasm
Must be available to work one weekend per month as required by
the Area General Manager